Welcome! I’m Jennifer and my passion is growth and leadership. I’m here to help you design your best life and find purpose. Through many life experiences, I’ve discovered that I enjoy life the most when things are balanced. Well-being isn’t isolated to one aspect of life. Putting effort into health, finances, and mental wellness is also essential. I believe in authenticity and honesty in my writing and my blog features original content reflecting my thoughts, opinions, and recommendations based on my experiences.

After enduring the devastating loss of my husband – prior to midlife with 4 teenagers – I found comfort in writing, planning, learning, and analyzing. I’ve spent years researching how to heal “the right way”. Come to find out, there isn’t one. There’s also no manual for life or grief. We must explore the unknown and forge our path, in our time, and our way. I affectionately refer to this as the “effen way”. An unapologetic and individualistic style that reflects your true self.

I’ve experienced the pain and struggle of single parenting, living paycheck to paycheck, accumulating debt, and losing my purpose along the way. I worked hard to find my purpose again and I’m motivated to help others get on the path to living their best life.

My mission is to help others find satisfaction with their life. Join me as we cut through social norms and live the effen good life!